Hospitality & Sport · Wrexham · Social Media Retainer
Plan it, shoot it, post it. Every week.
A monthly retainer handling social media for The Fat Boar Group, where we plan the content, produce it and post it, plus launch content for Wrexham Lager and fixture graphics for local sport.
Scope of project
- Social media strategy and monthly planning
- Social media content: venue offers, promotions and launches
- Social media management: posting and community
- Product and brand launch content for Wrexham Lager
- Fixture and event graphics for local sport
The challenge
Hospitality businesses know social matters. They just never have time for it. Between service, staffing and stock, the feed goes quiet, then gets a burst of rushed posts before a big weekend.
The Fat Boar Group needed someone to own it: a steady plan, content that sells the venues, and posting that never drops off.
The process
Monthly plan
A content plan built around the venues' calendar: offers, events, sport and seasonal moments.
Produce
Venue offer and promotional graphics, plus event and fixture content.
Post and manage
Content posted on schedule and the feed kept active.
Review and adjust
What worked shapes next month's plan.
Wrexham Lager and local fixtures
The same plan, produce, post approach carried into product and brand launch content for Wrexham Lager and fixture and event graphics for local sport.
The thinking behind the final direction
Consistency fills tables.
A feed that's always on keeps the venue top of mind when people are deciding where to go.
Sell the occasion, not the menu.
Big matches, events and seasons give people a reason to book now.
One partner, whole job.
Plan, produce and post under one roof means nothing falls through the gaps.
The outcome
An ongoing retainer that keeps The Fat Boar Group’s social active, planned and on brand, alongside launch content built to put Wrexham Lager in front of the town, and fixture graphics that keep local sport in the feed.
Services on this project
Want your feed handled properly?
Send me your brand or website and I'll record you a free personal video review. Around 10 minutes, just for you: what's working, what's costing you clients and what I'd fix first. No pitch deck, no hard sell.
I only do 5 a month, because I do every one myself.
Get my free video review