Sports & Broadcast Media · Retainer · Social Content
Four years. Champions League nights. Zero room for error.
A four-year retainer producing broadcast-facing social content for TNT Sports across the Champions League and international football, men's and women's.
Scope of project
- Live match stats and performance graphics
- Tournament and milestone content
- Multi-competition social templates for men's and women's football
- Social media management
The challenge
Champions League nights are some of the biggest moments in a broadcaster’s year. Stats, results and milestones need to hit the feed as they happen, across several competitions and two audiences, all looking unmistakably TNT Sports.
That isn’t a one-off brief. It’s every matchweek, every season.
The process
Template system across competitions
Templates built for each competition, all inside the broadcaster's brand. That discipline sits at the heart of our sports branding agency work.
Live stats workflow
Stats and performance graphics produced as matches unfold.
Tournament and milestone planning
Big moments prepared in advance across the season.
Scale with the freelance team
Robert works closely with the TNT Sports freelance team, so capacity can flex for the biggest nights.
The thinking behind the final direction
Consistency is the long game.
Four years in, the content has to look as fresh as it is consistent.
Men's and women's, equal standard.
One system, both competitions, same quality.
Speed without shortcuts.
Templates do the routine so the team can focus on the moment.
The outcome
Four years as a retainer partner to TNT Sports. That’s the result: a broadcaster trusting the same studio with its biggest nights, season after season.
Services on this project
Want content that keeps up with the game?
Send me your brand or website and I'll record you a free personal video review. Around 10 minutes, just for you: what's working, what's costing you clients and what I'd fix first. No pitch deck, no hard sell.
I only do 5 a month, because I do every one myself.
Get my free video review
